Graphic and Label Design

Bobcat Iced Tea and Bobcat Extra GNS

Graphic Concept for Liquor Brand


In Shawnee Tale, the bobcat is outwitted by a rabbit, which give rise to its spots. After trapping the rabbit in a tree, the bobcat is persuaded to build a fire, only to have the embers scattered on its fur, leaving is signed with dark brown spots.

This is the perfect analogy for Bobcat. It has been purified and defined by fire.

Cats always land on their feet

This version of the label was meant for bars where the bottle could be placed on a shelf or upside down a liquor dispenser. So the design of the label was meant to be always readable regardless of its position.

Bocbcat Extra GNS

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